Product Packaging

Any point-of-sale piece needs to make an immediate impression. The best product packaging accomplishes this through simple, clever copy and a striking design that stands out on a shelf.

From coming up with the catchy “Take-It-Easies” naming for a well-established pharma client’s new CBD product (that addressed the tablet’s dissolvable format AND calming benefits) to creating playful packaging for Noodle Neon that differentiated from its competitive parent company, I’ve developed memorable packaging for a variety of products and industries.